Explaining Marketing Clearly

Explaining Marketing Clearly


This morning I had a lovely call from a client saying that she’s attended many business builder type workshops and asked about marketing and social media and they had not made sense to her. While when she first met me a month ago at an event, and she asked me what I did, everything I said to her resonated and she knew that I was the key to helping her understand marketing and social media for her business. When I asked which words was it that made her realise, and she said it was all of it. I had explained things clearly for her to understand. She has now booked a Social Media Training course to take her business to the next level.

If you want to gain a better understanding of how to implement your marketing planning and strategy, content planning and Social Media Management contact Charlotte on 07956 144239 or email marketing@whatisyourstory.co.uk.


Charlotte Jane Grimaldi Phillips

What is your story?

MD Charlotte’s story

I’m passionate about communicating and sharing content to engage people and to raise awareness through stories. Everyone remembers a story. People remember the start, the middle, the end and how the story made them feel. They resonate with the story and remember the message.

We can communicate our stories and content in numerous ways and through various media today. I find it exciting to connect, influence, engage and share these with people.

I started What is your story? marketing agency in 2016 after a few years consulting in large financial and energy corporations.

With over twenty years of experience in marketing, I’ve become a dedicated Marketing Communications and Content Specialist with a proven track record in financial services and large corporations, ATL and BTL marketing and creative marketing communications.

I enjoy developing marketing strategies, campaigns, tactics and content that all align and are tailored to the customer. It gives me a sense of achievement seeing these support a company’s strategy and bottom line results.

I’m customer centric. Working with both B2B and B2C clients you realise that the only real difference with the customers in marketing, is tailoring the tone of voice. People are people no matter which sector you are marketing to. The new term is H2H – Human 2 Human marketing.

I love a challenge. Previous clients have described me as “successful”, “creative”, “a problem solver” and “a safe pair of hands”.

I look forward to receiving your challenge.

Charlotte Jane Grimaldi Phillips